As far as I know:
There are some partially homomorphic encryption (PHE) systems that support either addition or multiplication.
A fully homomorphic encryption (FHE) system can do addition as well as multiplication and thus supports arbitrary computation on ciphertexts.
My question is (disregarding computational efficiency):
Why does a PHE-system that allows addition on ciphertext not directly imply that it also can do multiplication, since
$$a \times b$$
is the same as
$$\underbrace{a + a + \cdots + a}_{b\text{ times}}?$$
Are there some computations that are only possible with a direct multiplication instead of a continuous addition?